⁵ Het Beleg Picknick

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Year 2020
Client Het Beleg
Services Illustrations
Web Design

Het Beleg Picknick is a summery interactive experience to make food ordering more fun and easy. For this project I teamed up with creative digital agency Samuel & Bink for the first time.

I was asked to illustrate 6 colorful designs for each food/drink category. I started by sketching and experimenting with the shapes.

 

 

 

 

Sketch

The first thing I do with every project is draw. I put all the ideas that pop into my head on paper.

The stickers had to be bright and playful. So I came up with a few designs. After that I digitalized them in Adobe Illustrator. I added a variety of round shapes to make the picknick menu look more dynamic and fun.

 

Web Design

Final outcome on the website and phone

Credits

Production: Samuel & Bink
Development: Pim Samuel
Photography: Olivier Bink
Illustrations: Lara Sari